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Wednesday, April 13, 2011

Apple Forces Toyota to Take Down Cydia Theme

Apple Forces Toyota to Take Down Cydia Theme

 Apple has learned of a Toyota Scion Cydia theme and advertising campaign and forced the company to remove the theme and kill the campaign, according to ModMyi.
Velti, the advertising company used by Toyota contacted ModMyi to take the theme out of Cydia.
On the phone, he explained Apple had contacted Toyota and requested they remove the theme and stop the advertising campaign. They (Velti) in turn contacted me relaying the message. The reason Velti listed for the removal request of the theme emailed through our dev portal was “Toyota’s making us take it down…” Toyota had agreed to do so to “maintain their good relationship with Apple,” our Velti contact told me on the phone.
With jailbreaking deemed legal by the government its disappointing to see Apple scaring companies into compliance with their wishes.

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